2025 TikTok Influencer Promotion Pricing for US Brands Looking to Israel

Welcome back to our insider’s guide to TikTok marketing in 2025. This time, we are diving into one of the hottest European markets: Israel.

With its distinctive blend of culture and relaxed policies, Israel is known for its influential TikTok creators who command the attention of global audiences. Discover everything you need to know about engaging Israeli TikTok influencers and what your brand should set aside for a promotional campaign.

Let’s dive in!

📊 2025 Israel TikTok Influencer Pricing Overview for US Brands

In 2025, American brands should expect to pay an average of $980 for sponsored TikTok content created by Israeli influencers. This amount is expected to fluctuate based on an influencer’s audience size. More specifically:

• An influencer with less than 10K followers will charge around $390 for a promotional video.
• An influencer with 10K to 100K followers will charge around $760 for a promotional video.
• An influencer with 100K to 500K followers will charge around $1,600 for a promotional video.
• An influencer with over 500K followers will charge around $5,800 for a promotional video.

❗ TikTok Influencer Pricing Percentiles and Engagement Rates in Israel

To help you budget your next campaign, let’s take a more detailed look into the fees Israeli TikTok influencers command according to their follower count.

• Account with less than 5K followers
  • Average Price: $290
• Account with 5K to 10K followers
  • Average Price: $550
• Account with 10K to 50K followers
  • Average Price: $660
• Account with 50K to 100K followers
  • Average Price: $1,260
• Account with 100K to 500K followers
  • Average Price: $2,280
• Account with 500K to 1M followers
  • Average Price: $3,920
• Account with over 1M followers
  • Average Price: $8,880

💵 Low Fees by Global Standards

Israeli TikTok influencer marketing is incredibly affordable relative to those in America and Europe.

On average, American brands should expect to pay 2.4x more than their Israeli counterparts. This means, US brands will pay about $2,280 for a TikTok post across the board.

☝️ Why are costs on Israeli TikTok so low?

The lower cost of living in Israel compared to the US and Europe means that creators can get by on a much lower income.

In addition, high-ranking military personnel can earn great salaries, among other stellar professional opportunities. As a result, many Israeli influencers take to social media as a side hustle, creating additional competition for the top spots among influencers.

These motivators allow Israeli TikTok influencers to offer specialized ad campaigns at unbeatable prices.

🎯 TikTok Influencer Costs Across Different Social Media Platforms in Israel

On average, TikTok influencers charge 69% more than their counterparts on Instagram. In fact, of all social media platforms, TikTok influencers are the least expensive.

• Instagram
  • Average Price: $1,490
• Facebook
  • Average Price: $1,170
• YouTube
  • Average Price: $1,440
• LinkedIn
  • Average Price: $1,090
• Pinterest
  • Average Price: $890
• Snapchat
  • Average Price: $920

📅 Pricing by Year in Israel

From 2022 through 2025, TikTok influencer marketing has steadily risen in price.

In 2025, brands can expect to pay 3.7x more than they did in 2022.

🚨 The Impact of the Israel-Palestine Conflict on Social Media Influence

The recent influx of TikTok influencers from Gaza gaining fame with anti-semitic content has created an uptick in US brands looking to reassure their Israeli consumers that they stand with Israel.

Many US brands have been reaching out to influencers in Israel to gain access to their local audiences, which may be contributing to the rising prices.

Brands are encouraged to keep these realities and the sentiments of social media audiences in mind when crafting marketing campaigns.

💬 What US Brands Should Know About Influencer Fees in Israel

While prices are relatively low for many brands, be sure to keep in mind several factors that will impact your bottom line when calculating TikTok influencer marketing costs.

1. Short videos cost less. The more work the influencer has to do, the more you will pay. Expect to pay a lot less for a simple shoutout than a video featuring a detailed tutorial showcasing your product.

2. Packages save money. Many TikTok influencers offer packages that bundle together several posts into one deal at a discount. This is often a great way to gain the trust of their audience when you maintain a presence on their feed over time.

3. Instagram cross-posting is common. Most TikTok influencers will post the video you paid for on their Instagram feed as well. This is a huge benefit when considering that Instagram influencers charge 69% more.

4. Branding rates. An influencer will often offer discounts to keep your product visible in their feed over an extended period of time. For example, an influencer may place your logo on their shirt or hat in every video they make for a month. This is a great strategy for boosting brand recognition.

5. Engagement counts. The size of an influencer’s audience is just one metric to consider. Engagement is also critical. Sometimes, a smaller creator can command a premium because they have built a loyal following that appreciates their niche talents.

👑 Israeli TikTok influencer marketing is the best option for US brands

For 2025, US brands are encouraged to take advantage of the unique opportunities offered by Israeli TikTok influencers.

With premium content available at bargain prices, it’s hard to resist the countless advantages of including these creators in your advertising mix.

Consider reaching out to a leading influencer marketing agency that specializes in Israel to get started right away!

📰 People Also Ask

How much do TikTok influencers charge in Israel?

In 2025, Israeli TikTok influencers charge an average of $980 for a sponsored post.

How much do TikTok influencers charge in America?

American TikTok influencers charge an average of $2,280 for a sponsored post.

Do Israeli TikTok influencers have high engagement rates?

TikTok influencers in Israel have high engagement rates, especially those with smaller audiences. Generally, it’s accepted that audience trust has dipped in the past few years as many creators turn to paid promotions.

Why is influencer marketing cheaper in Israel?

The quality of living in Israel is much lower than in many Western countries, meaning creators can survive on less. Additionally, many Israeli influencers engage in social media as a side hustle, generating more competition for paid promotions.