2025 Netherlands Facebook Influencer Pricing for US Brands
In 2025, American brands looking to run influencer marketing campaigns in the Netherlands must prepare for higher Facebook influencer marketing costs. If 2024 was all about the recovery from the pandemic and fluctuating costs, 2025 will be a testing ground for long-term relationships and quality collaborations.
Brands will need to focus on influencer relationships with real followers and engagement and avoid inflated prices for influencers with fake followers. US brands need to establish their influencer marketing budgets and target Dutch influencers ahead of 2025 to secure prices before they go up.