As a US brand looking to promote your products or services on X in France in 2025, understanding the landscape of influencer pricing in France will be critical to your success.

In recent years, X has witnessed a significant surge in popularity among influencers and brands alike in France. With the meteoric rise of Instagram and TikTok, X has long been perceived as an underdog in the influencer marketing arena. However, by 2025, it is poised to become a titan, attracting a similar influencer audience as its rivals.

As we head toward 2025, brands will need to tread carefully when using Swedish influencers to promote products on Instagram. These influencers have embraced their role in promoting products but their increasing value is leading to rising prices. 

Unfortunately, marketing teams from the United States, who are often remiss in tracking the European influencer space, will pay the price for ignoring these changes in 2025. 

💰 Expert Opinion

“Listen, any sensible marketer has known for years that it’s just plain bad practice to leverage influencers in foreign markets without having boots on the ground first,” commented Brad Leitel, Senior Marketing Manager at New York-based Whitestone Brands. “And the Swedes? Yikes! They’ve been leading the charge in influencer marketing for at least a decade now. With their unparalleled effectiveness, they’ve earned the right to charge the premium rates we’re seeing today.”

2025 Belgium Pinterest Influencer Promotion Pricing for US Brands

When it comes to establishing a reputable brand presence in Belgium, Pinterest influencer marketing stands at the forefront of effective strategies for US brands. With a staggering 508 million users on Pinterest in 2023, it’s no surprise that Pinterest remains one of the top social media platforms for influencer marketing.

According to a survey carried out by the Wall Street Journal, 40% of Pinterest users are wealthy individuals with an annual income of at least $100,000, making Pinterest the ideal social media platform for marketing to the key demographic in Belgium that can afford premium products and services.

Since 2021, WhatsApp influencer marketing has been booming in Romania. This underground growth is expected to be fully mainstream by the end of 2025.

WhatsApp accounts for 67% of total social media time spent in Romania. Romanian influencers must engage followers on WhatsApp instead of Instagram, which has seen a decrease in engagement across Europe.

📊 Romania’s Instagram Decline

In 2022, a survey of the Romanian influencers showed that only 13% of their total interactions came from Instagram.

In an ever-evolving global marketplace, it becomes imperative for American brands to keep tabs on global influencer marketing trends. One such trend that is steadily gaining traction is TikTok influencer marketing in Israel. As TikTok continues to rise in popularity across the globe, Israel is no exception, making it a prime market for brands looking to make a splash on the platform.

It’s crucial to understand the pricing structure associated with TikTok influencer promotions in Israel for your 2025 marketing strategy. In this article, we will highlight everything you need to know about the pricing of TikTok influencers in Israel for American brands looking to market their products and services in the region.

With the increasing popularity of influencer marketing on Facebook, more American brands are looking towards European influencers to help promote their products and services. For many brands, Denmark is seen as a prime European market, and Danish influencers are often viewed as some of the most professional and reliable across the continent.

As we approach 2025, it is imperative for American brands to understand the pricing structures that are reflective of the current marketing environment in Denmark, especially when it comes to influencer marketing.