As we approach 2025, brands from the USA looking to penetrate the European market need to understand the costs of Facebook influencer marketing in the UK.

Facebook influencers can help elevate your brand’s visibility among the over 40 million UK users on the platform, but how much should you expect to pay for their services?

In this article, we’ll provide you with the 2025 metrics of Facebook influencer pricing in the UK to help you budget accordingly.

In the US, Facebook is often seen as a bit old-fashioned for influencer marketing. Young people, after all, have abandoned it in droves in favor of TikTok and Snapchat.

But in Canada, this is not the case.

If you plan on marketing your product or service to our neighbor to the north, you may want to add Facebook influencer promotions to your plans, especially if you’re targeting younger people.

Facebook is still a juggernaut up there, and Canadian influencers are much more likely to have significant followings there than their American counterparts.

As a business seeking to expand its reach internationally, it is not uncommon for you to turn to influencers to help sell your products. In the case of Swiss marketing campaigns, TikTok influencers are becoming increasingly popular.

On Swiss TikTok, brands can connect with influencers that have gained an audience seeking to learn more about their country’s unique culture. As an American company, partnering with Swiss TikTok influencers can help strengthen your brand’s identity and increase its global presence.

Irish influencers have taken to Facebook, but have US brands taken heed of their projected rates for 2025?

Leaving Twitter behind and showing Snapchat the door, influencers in Ireland are flocking to Facebook to expand their outreach—but it’ll be costly for US brands that want to capitalize on their burgeoning audience.

Recent updates to the Facebook algorithm have made it increasingly difficult for brands from all over the world to communicate with potential customers through Facebook posts, even when targeting specific demographics or locations.

Unlike the western world, Facebook is still the dominant place for influencer marketing in Vietnam. It’s not just used for socializing, but also for news, business, and influencer marketing.

With many Vietnamese influencers on the platform, it remains a great opportunity for American brands who want to sell in Vietnam.

😎 The Influencer Marketing Scene on Facebook Vietnam

Facebook continues to be the leading platform for influencer marketing in Vietnam. As of 2022, it is home to 76% of all influencers in the country, according to figures from Statista and Market.us.

LinkedIn is the perfect platform for B2B influencers, especially those who operate in the tech sphere.

They are trusted thought leaders with a wealth of knowledge to impart and extensive networks to tap into.

However, influencers with a strong following and engagement on LinkedIn can command high fees for their promotional posts.

On average, Canadian LinkedIn influencers charge $2750-$5500 for sponsored promotion posts.

If you want to find out more about how much Canadian creators charge to promote brands on LinkedIn, keep reading.